Innova tracks flavor innovation and trends, covering full launch ranges. From familiar flavors to limited editions and unexpected mashups. Learn from what’s happening in the market to quickly establish the right profile for your launch.
Take inspiration from the flavor strategies of different brands. Use findings from Innova’s global flavor survey to spot regional preferences and the flavors consumers associate with different needs and moods.
A world of flavor insights in one place
New Products Database
Track thousands of flavors. Benefit from the level of detail required to carry out granular level analysis based on solid data.
Flavor Genius
Use this Innova Dashboard to quickly and easily bring together research relevant to your innovation, presented with clarity and ready to share.
Reports
From the macro level of Innova’s annual Top Ten Flavor Trends to the detail of our insider series, expert reports keep you constantly up to date.
Services
Innova’s analysts work with branded manufacturers and flavor specialists like you to tailor research to your specific needs.
Accelerate your innovation journey now
Be Inspired
Maximize your flavor insights with a taste of recent innovations that are meeting the varied demands of consumers.
- Consumer
- Gen Z
- Coffee
- Flavor
- Tea
- Flavors
- Snack
